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Everyone Needs a Coach, Even a Coach! business boosters Sep 08, 2021
Recently, one of my business coaches reminded me recently of the need to make it easier for my clients to do business with me - a tip I also share with my coaching clients and students. Funny how we often have to learn the things we teach, isn't it?!
 
Anyway, after she gave me this...
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How to Use Reviews & Testimonials business boosters Jul 15, 2021

Over the years, I've been very fortunate to receive some glowing reviews and testimonials for my work as a massage therapist, educator, speaker and business & marketing coach.

Besides making me smile big, getting reviews and testimonials can also help potential clients to make the decision to...

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Coaching the Coach business boosters Oct 01, 2020

I am a control freak. Maybe not in all things, but in enough things that I evidently have a reputation.

For example, my husband, when asked if he would work for me (again) said, “You’re the boss of me everywhere else. You can’t be my boss at work too.” He means it in the...

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How to Grow Holiday Cheer with Events business boosters Dec 01, 2019

Though there are usually lots of events already happening around the holidays, you can easily plan something fun and festive to get your clients in the holiday shopping mode. (2020 Update: take whatever COVID pre-cautions are required in your area for any kind of social or indoor...

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Follow-Up or Fail. It's your choice! business boosters Oct 01, 2019

One of the biggest secrets to being successful is simply following up. 

That's right. Just getting back in touch with someone after an initial meeting, conversation or consultation. Yet the idea scares the crap out of a lot of people including the person in the letter below.

Check...

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Whose responsibility is marketing? The people who want to succeed. business boosters Aug 01, 2019

Recently I was involved in an online discussion about marketing. A service provider was complaining she was being forced to call past clients of the business on her own time and persuade them to come in for free introductory services with her. She was especially unhappy with this since...

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What is marketing, really? business boosters Jul 01, 2019

If you asked a group of random people what marketing is you would probably get a variety of answers from them. Some would say that marketing is doing advertising such as print ads, direct mail and television commercials to get new clients or business. Others would say that marketing is going to...

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