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Ask Felicia: Marketing as a Contractor
Q: Hi Felicia, I am currently an independent contractor at a place while the owner is gone for a few years. I am wondering how I could market myself without interfering with the owner's business, and how she markets her place? I have access to a free website, but she has a website. I don't want to step on the owner's toes and how she wants to run things, but I would like to generate some business for myself that would be able to follow me when I do start my own practice. A
Felicia Brown
Dec 15, 20252 min read


Comforted by Structure vs. Restricted by Rules
How do you know when something is finished? When you've done all you could or should do? I really had no plan when I started this piece, as per usual with most of my art. I just followed this tiny nudge inside my heart to take one step at a time and see where it led. It started out being all about creating something fun and new, while drawing stronger and clearer boundaries. As it's come closer to being finished, I can see that it's also about finding new ways of looking at
Felicia Brown
Dec 11, 20253 min read


Ask Felicia: The Most Common Marketing Mistake
Q: Dear Felicia - I am preparing to start my own practice and begin marketing my services. However, I want to save myself as much pain and heartache as possible when it comes to promoting myself. I have a limited budget, so every penny must be spent well. Before I begin I'd like to know the most common marketing mistake massage and spa professionals make so I can avoid doing the same thing myself. Thanks! ~ Ready For Success A: Dear Ready - Though there are certainly plenty
Felicia Brown
Dec 8, 20252 min read


Pushing the Boundaries
I'm always looking to try new things with my art. With the recent gift of several canvases of the same size, I am planning to try a multi panel piece. I have a few ideas and decided to try one out with some of the paint that came with the canvases. Below is a test design done on rejected printer paper. As I sit here and look at it, I wonder why I didn't put it on a nicer paper to start. Why didn't I have the confidence that the practice piece would be good enough to save or f
Felicia Brown
Dec 4, 20253 min read


Ask Felicia: Hiring Mobile Help
Q: Dear Felicia – How can I best find or hire mobile help for on-site events or outcall services? What are some questions I need to ask or items to request (such as testimonials, etc.)? Are there any specific concerns I should have? I’ve never hired anyone for this kind of position and at a bit of a loss. ~ Mobile Spa Owner A: In general, this is no different than working with any other independent contractor or employee. Follow the same screening practices you would for a
Felicia Brown
Nov 24, 20252 min read


Showing Up & Staying Present
Last week, I was honored to be a part of the 2nd Primrose Night Market hosted by Se7enbites and Smoke & Donuts in Orlando, FL. It was a fantastic experience for so many reasons.🌟 For one thing, it's awesome to see two powerhouse restaurants join forces to create something so special. I love the fact that, in addition to promoting themselves, they bring in local food trucks to highlight other chefs and create a fun culinary adventure. (I got to try a delicious Cambodian so
Felicia Brown
Nov 20, 20254 min read
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